With a good presence on Instagram, businesses can cater to their clients’ needs much easier, as 70% of them don’t mind ads when watching videos on Instagram ( Instagram, 2023). This is quite possible, as 90% of Instagram users follow at least one brand ( Instagram, 2023). There are more than 200 million business accounts on Instagram globally that users visit every day ( Instagram, 2023). The average Instagram business account grows its followers by 0.98% each month ( Hootsuite, 2023). Time spent on Instagram starts when you open the app and ends when you close it or switch to using another app on your device. How much time do you spend on Instagram every day?Īccording to Facebook (Instagram’s parent company), you can see the average amount of time you spent on Instagram within the last 7 days. This marks an increase of about two minutes from 2021.ĭo you think you also fall under the same category?
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